Data protection is an important concern for us, feratel media technologies AG. Therefore, we process your personal data in connection with the social media platforms we use exclusively in accordance with legal regulations and requirements. In the following, we would like to inform you about the processing of your personal data.
The last update was made on: 12.03.2025
I - General information
1) Controller for the processing of personal data
feratel media technologies AG
Maria-Theresien-Strasse 8
A-6020 Innsbruck.
Phone: +43 (0) 512 / 7280-0
Fax: +43 (0) 512 / 7280-1080
E-Mail: info@feratel.at
2) Data protection officer
feratel media technologies AG is not obliged to appoint a data protection officer.
3) Your rights as a data subject
As a person affected by the processing of personal data, you have the right to information, correction, deletion and restriction of processing. This also applies to the right to data portability if the processing is based on a contract or consent.
If your personal data is processed on the basis of Art. 6(1)(e) GDPR (data processing in the public interest), Art. 6(1)(f) GDPR (data processing on the basis of a balancing of interests) or in the context of profiling in accordance with Art. 4(4) GDPR, you also have the right to object. You also have this right if data is processed for direct marketing purposes.
If you have given your consent, you also have the right to withdraw it at any time for the future.
Information on how you can exercise your rights can be found in the "Data protection contact" section.
If you are of the opinion that the processing of your personal data is not lawful, you can contact any data protection authority. The supervisory authority responsible for us pursuant to Art. 55 GDPR is the Austrian Data Protection Authority (www.dsb.gv.at/), Barichgasse 40-42, 1030 Vienna,dsb@dsb.gv.at
4) Data protection contact
If you have any questions in connection with this privacy policy or wish to exercise your rights as a data subject, you can contact us either by post at the above address or by email atprivacy@feratel.at .
II - Processing activities
Meta products (Meta & Instagram)
We maintain a company profile on Meta (previously: Facebook) and Instagram (together: Meta) to inform you, present us and our services and to communicate with you. If you follow or interact with our company profile, you will become recognizable and identifiable to us and others.
As the operator of the company profile, we also use analyses of the use of our pages (number of page views, reach and interaction, user behavior), which are provided to us by Meta. These analyses help us to better understand the interests of you as our visitors and to reach our target group in a more targeted manner. Based on the findings, we can then decide what information we want to publish and make available. The data provided by Meta is aggregated data that does not allow any personal reference. In this context, please note that we are not responsible for the way in which Meta collects the data, which also applies to the processing of personal data for Meta's own purposes. Such purposes include, among others, market research and advertising purposes, in particular to analyze your behavior, to create user profiles and to provide personalized advertising (also on behalf of third parties). We have no influence over this processing.
For the purposes stated here, Meta stores cookies on your end devices with which you access the company profile or content published there. Information on the use of cookies by Meta can be found here: Meta's Cookie Policy | Privacy Center | Manage your privacy on Facebook, Instagram and Messenger | Facebook Privacy
The processing of your personal data, with the exception of tracking/analysis, is based on our legitimate interests pursuant to Art. 6 para. 1 sentence 1 lit. f GDPR in effective communication and interaction with you as a user and an optimized presentation of our products and services. The processing of personal data in the context of tracking/analysis is carried out exclusively on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR and is neither contractually nor legally required in this context.
Please also note that in this case we are joint controllers pursuant to Art. 26 GDPR. We are joint controllers together with Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
Please note that despite the joint responsibility with Meta, we have no influence on Meta's data processing operations. The contract regulating the joint responsibility for "Page Insights" is available at Page-Insights_Meta
The obligations of those responsible resulting from joint responsibility can be found in the following link: https://www.facebook.com/legal/terms/page_controller_addendum
Further information on data processing by Meta can be found here: Meta Privacy Policy - How Meta collects and uses user data | Privacy Center | Manage your privacy on Facebook, Instagram and Messenger | Facebook Privacy
There you will also find information on setting options and how to contact Meta.
Please also note that processing of your personal data in a third country cannot be ruled out, but Meta Platforms Inc. (1601 Willow Rd, Menlo Park, CA 94025) is listed in the Data Privacy Framework, so that in this case an adequate level of data protection exists: https://www.dataprivacyframework.gov/list
An overview of service providers that Meta uses for specific occasions can be found here: Meta_Service_Providers
Data collected directly by us via the company profile is deleted from our systems as soon as the purpose for its storage no longer applies. However, we would also like to point out that we have no influence on the storage period of Meta.
Further useful information can be found here:
- Information on page statistics can be found at: https://www.facebook.com/business/a/page/page-insights .
- You can exercise your rights in connection with the "Insights data" generated and provided by Facebook vis-à-vis Facebook here: https://www.facebook.com/privacy/guide
- As a registered and logged-in Facebook user, you can obtain information on exercising your rights via your user account; you can of course also contact Facebook directly: www.facebook.com.
In the context of analyses in connection with our Instagram company profile, we also use the social media management software tool "Later" from Mavrck LLC, a Delaware limited liability company (53 State Street, 21st Floor - Suite 2105, Boston, MA 02109) (SaaS).
As with Meta, the data provided by Mavrck LLC is aggregated data that does not allow any personal reference. A corresponding data protection agreement has been concluded with this service provider, which obliges it to comply with data protection regulations.
General information on the processing of your personal data by Mavrck LLC can be found here: https://later.com/privacy/
Further information regarding the terms of use by Mavrck LLC can be found here: https://later.com/terms/
Your personal data will only be processed by third parties if you have given your consent or if we are legally obliged to do so.
If the processing is based on your consent, you have the right to revoke your consent for the future (Art. 7 para. 3 GDPR), in the case of legitimate interest a right of objection (Art. 21 GDPR). You can find more information on your other rights as a data subject in the section "Your rights as a data subject".
In addition to Meta, we also maintain a company profile on LinkedIn. Here, too, the focus is on informing you, presenting us and our services and communicating with you. Please bear in mind that if you follow or interact with our company profile, you will become recognizable and identifiable to us and other people.
We also make use of analyses regarding the use of our company profile, which are provided to us by LinkedIn. These analyses help us to better understand the interests of you as our visitors (e.g. number of page views, information from comments, shares, likes) and to reach our target group in a more targeted manner. Based on the findings, we can then decide what information we publish and make available. The data provided by LinkedIn is aggregated data that does not allow any personal reference.
In this context, please note that we are not responsible for the way in which LinkedIn collects the data, which also applies to the processing of personal data for LinkedIn's own purposes. According to LinkedIn, such purposes include market research and advertising purposes, in particular to analyze your behavior, to create user profiles and to provide personalized advertising (also on behalf of third parties). We have no influence on this processing.
Please note that cookies are stored by LinkedIn on the device you use to visit our company profile. You can find more information on the use of cookies by LinkedIn here: https://de.linkedin.com/legal/cookie-policy?trk=homepage-basic_footer-cookie-policy
The processing of your personal data, with the exception of tracking/analysis, is based on our legitimate interests pursuant to Art. 6 para. 1 sentence 1 lit. f GDPR in effective communication and interaction with you as a user and an optimized presentation of our products and services. The processing of personal data in the context of tracking/analysis is carried out exclusively on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR and is neither contractually nor legally required in this context.
Please also note that, as with Meta and Instagram, this is a joint controller pursuant to Art. 26 GDPR. We are joint controllers together with LinkedIn Ireland Unlimited Company, 70 Sir John Rogerson's Quay, Dublin 2, Dublin D02r296, Ireland.
Please note that despite the joint controllership with LinkedIn, we have no influence on LinkedIn's data processing operations, The "Page Insights" joint controllership agreement is available at: https://legal.linkedin.com/pages-joint-controller-addendum
The obligations of those responsible resulting from joint responsibility can be found at the following link: https://www.linkedin.com/help/linkedin/answer/a1338708?lang=de
Further information on data processing by LinkedIn can be found here: https://de.linkedin.com/legal/privacy-policy?trk=homepage-basic_footer-privacy-policy
There you will also find information on how to contact LinkedIn and exercise your rights as a data subject.
Please also note that processing of your personal data in a third country cannot be ruled out, but LinkedIn Corporation (LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA) is listed in the Data Privacy Framework, so that in this case an adequate level of data protection exists: https://www.dataprivacyframework.gov/list
An overview of service providers that LinkedIn uses for specific occasions can be found here: https://www.linkedin.com/legal/l/customer-subprocessors
Apart from the transfer of your personal data to LinkedIn Ireland Unlimited Company, we will only transfer it to third parties if you have given your consent or if we are legally obliged to do so.
The data collected directly by us via the company profile is deleted from our systems as soon as the purpose for its storage no longer applies. However, here too we must point out that we have no influence on the storage period of LinkedIn.
If the processing is based on your consent, you have the right to revoke your consent for the future (Art. 7 para. 3 GDPR), in the case of legitimate interest a right of objection (Art. 21 GDPR). You can find more information on your other rights as a data subject in the section "Your rights as a data subject".
